Answer every message and comment, automatically.

Lavin Reply connects your Facebook Page and Instagram account, then replies to direct messages and post comments using rules you write.

Channels

The places Lavin Reply can read from and reply to.

  • Facebook Messenger

    Answer direct messages sent to your Facebook Page.

  • Facebook Comments

    Reply to comments left on your Facebook Page posts.

  • Instagram DM

    Answer direct messages sent to your Instagram professional account.

  • Instagram Comments

    Reply to comments left on your Instagram posts.

  • Coming soon

    WhatsApp

    Messaging through the WhatsApp Business platform.

How it works

Three steps from connecting an account to sending replies.

  1. Step 1: Connect your Page

    Sign in with Facebook and pick the Page or Instagram account you want Lavin Reply to handle.

  2. Step 2: Build reply rules

    Choose the keywords to match on and write what gets sent back — publicly, privately, or both.

  3. Step 3: Replies send automatically

    Incoming messages and comments are checked against your rules and answered without you being online.

Features

What the product does, and what is still on the way.

  • Unified inbox

    Messages and comments from every connected channel in one place.

  • Keyword reply rules

    Match incoming text against keywords and send the reply you configured.

  • Public + private comment replies

    Reply under a comment, send the commenter a private message, or do both.

  • Team members with limited access

    Invite people who can work the inbox without reaching billing or connection settings.

  • Reply log

    A record of what was sent, to whom, and which rule matched.

  • Duplicate-safe webhooks

    Repeated webhook deliveries are de-duplicated so nobody receives the same reply twice.

  • Rate limit and cooldown

    Per-contact cooldowns and sending limits keep automatic replies from turning into spam.

  • 24-hour window handling

    Respects the platform messaging window and stops sending once it closes.

  • Coming soon

    AI-tone replies

    Rewrite a rule's reply in a tone you choose.

  • Coming soon

    Analytics

    Reporting on what was received and what was answered.

  • Coming soon

    WhatsApp campaigns

    Outbound messaging through WhatsApp Business.

Roles

Who does what inside an account.

  • Business owner

    Connects Pages, writes the reply rules, and invites the rest of the team.

  • Team member

    Works the shared inbox. No access to billing or connection settings.

  • Admin

    Approves new accounts and manages platform-level settings.

Frequently asked questions

Straight answers about permissions, data and limits.

Does Lavin Reply post to my personal Facebook profile?

No. It asks only for the permissions needed to handle the Pages and Instagram accounts you select, and it acts as those accounts — never as your personal profile.

What happens to the messages and comments I receive?

Their content is stored so your rules can be matched against it and so you have a reply log to look back on. The Privacy Policy explains what is kept and for how long.

Can I switch the automatic replies off?

Yes. Rules can be disabled one at a time, and disconnecting a Page stops all processing for that Page immediately.

Could it reply to the same comment twice?

Repeated webhook deliveries are de-duplicated, and per-contact cooldowns apply on top of that, so a person does not get the same automatic reply twice.

Why can it not message someone several days later?

Meta only permits messages within a limited window after a person last wrote to you. Lavin Reply follows that window and stops sending when it closes.

Is my account usable as soon as I sign up?

Not immediately. New accounts wait for an administrator to approve them, so you will see a pending screen until that happens.

Ready to set up your first reply rule?

Create an account to get started. New accounts are reviewed before they are activated.

Lavin Reply — Auto-reply for Facebook & Instagram